Merchandising

ahd-5
  • noun. The promotion of merchandise sales, as by coordinating production and marketing and developing advertising, display, and sales strategies.
  • noun. The sale of merchandise in connection with an established brand, such as a sports team or a film.
    • the GNU version of the Collaborative International Dictionary of English
  • noun. The activities associated with selling products, such as identification of the market{7}, advertising at the right time in the right media{7}, and creating attractive packaging and displays; also, the study of the best methods to accomplish such goals.
    • Wiktionary, Creative Commons Attribution/Share-Alike License
  • verb. Present participle of merchandise.
    • WordNet 3.0 Copyright 2006 by Princeton University. All rights reserved.
  • noun. the exchange of goods for an agreed sum of money
    • Word Usage
    "On the other side, TM merchandising is an accepted practice by companies as a royalty producer/image builder and increasingly by consumers/fans."
    Hypernym
    Words that are more generic or abstract
    commerce  commercialism  mercantilism  
    Hyponym
    Words that are more specific
    Dutch auction  Hawking  bait and switch  bootlegging  capitalisation  
    Same Context
    Words that are found in similar contexts
    assisted-living  beautification  chaptersthat  crore  enlist  
    Synonym
    Words with the same meaning
    agency  barter  bartering  brokerage  buying and selling  
    verb-stem
    merchandise  
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