verb. To make great; to enlarge; to increase; as, to aggrandise our conceptions, authority, distress.

verb. To make great or greater in power, rank, honour or wealth; applied to persons, countries, etc.

verb. To make appear great or greater; to exalt.

verb. To increase or become great.

verb. add details to

"I am totally unconvinced that these people understand or embrace anything, but are too often just looking to self-aggrandise and self-publicise their way to their personal nirvana."

aggrandisement  

amplify  exaggerate  hyperbolise  hyperbolize  magnify  

glorify